Brand Guidelines System
The Brand Guidelines System has been produced to ensure that the University presents itselfs in a consistent manner with a clearly defined branding presence. It is designed to assist all University staff to achieve a consistent look and feel for University communications.
It sets out the policies, procedures and technical specifications for the following elements of University of Melbourne branding:
| Section No. | Section Title | File Size | |
| 1 | Brand Essence | 1.43 Mb | Download |
| 2 | Brand History | 842 kb | Download |
| 3 | Melbourne Model | 708 kb | Download |
| 4 | Faculties | 1.48 Mb | Download |
| 5 | Public Relations & Corporate Affairs | 1.01 Mb | Download |
| 6 | Advertising | 774 kb | Download |
| 7 | Logos, Devices & Typefaces | 6.04 Mb | Download |
| 7a | Graduate School Logos | 4.78 Mb | Download |
| 7b | Research Institutes Brand Identity | 4.76 Mb | Download |
| 8 | Print, Signage, Publications & Stationery | 3.79 Mb | Download |
| 9 | Publications Library | 583 kb | Download |
| 10 | Merchandise | 760 kb | Download |
| 11 | Events, Protocols & Sponsorships | 929 kb | Download |
| 11a | Public Lecture Identity | 986 kb | Download |
| 12 | Quality Assurance, Benchmarks & Rankings | 916 kb | Download |
| 13 | Web Digital Media | 611 kb | Download |
| 14 | Advancement | 1.05 Mb | Download |
| 15 | Market Research | 462 kb | Download |
| 16 | Partnerships | 376 kb | Download |
| 17 | Compliance, Approvals & Procedure Documents | 690 kb | Download |
| 18 | Glossary | 673 kb | Download |
| All | Full Document (Single PDF) | 23.95 Mb | Download |
Logo Master Files
For the University of Melbourne Logo Master Files.
For the Logo Guidelines.
For the complete Logo Style Guide (pdf, 5.52 mb)
Stationary
For the University of Melbourne Stationery templates and examples.
